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THank You For Joining us!

Spring 2025
PLMA Conference

May 5-7, 2025

Join us

The 2025 PLMA Spring Conference will offer real-world insights into flexible load management, DERs as a grid resource, flex load valuation, equitable access through flex load, decarbonization, EV managed charging, and much more! We hope you’ll join us for exceptional peer-selected sessions, plentiful networking, and important insights into the evolving energy transition.

Twice a year, PLMA convenes ~425 load management practitioners for peer-led discussions and conversations on key energy topics and developments, all within a welcoming and supportive professional community.

Attendees include representatives of private and publicly owned utilities, technology companies, energy solution providers, equipment manufacturers, research and academic organizations, government, and regulatory staff.

We encourage everyone with an interest in flexible load management and its important role in the energy transition to join us in Kansas City!

Destination

Kansas City, MO

When

May 5-7, 2025

Location Details

The Westin KC at Crown Center
1 East Pershing Road
Kansas City, MO | 64108
Tel: (816) 474-4400

See Who Attended!

Networking

Speakers

Conference FAQ

Conference Pricing Discounts

  • Planning to register multiple conference attendees? Consider a sponsorship that includes free conference passes. View “How Do I Become A Sponsor” in the conference FAQ to learn more.
  • Academic members receive 50% off the standard member registration.
  • Needs-based scholarships in exchange for volunteering: A limited number of opportunities exist to volunteer at the conference in exchange for a discounted registration. Please contact Judy Knight for more information.

How do I become a sponsor?

Learn about sponsorship opportunities here.

Payments, Cancellations, and Refunds Policy

  • All registration payments must be received one week prior to the conference. All walk-up registrations, including those for off-site events, must be paid on-site at the time of signup.
  • If circumstances change and you are no longer able to attend this event, you can cancel your registration for a full refund until Monday, April 28, 2025. Cancellations received on or after Friday, May 2, 2025, will receive a 50% refund of the total registration fee.
  • If you become ill after May 2, 2025 please obtain a doctor’s note documenting your illness. In this situation, you can apply your registration fee as a credit toward a future PLMA event, or you can request a refund in the form of your original payment method. Please email your doctor’s note with proof of illness to memberservices@flexload.org.
  • PLMA is unable to issue refunds for no-shows.

Meals

PLMA provides breakfast and lunch each day, together with light refreshments and two receptions. You are free to make your own dinner plans anywhere you choose.

Getting Around + Parking

  • For those flying in you may Lyft or Uber directly from the airport to the hotel.
  • Parking (On-site fees)
    • Valet, $35
    • Self-Parking, $25

Safety & Wellbeing

  • MASKS: Please respect the space of colleagues who need to continue to wear masks.
  • VALUABLES: Please do not leave your valuables and belongings unattended, at any time!
  • MISSING BADGE: Please notify the PLMA Registration Desk if you notice someone at the conference without a PLMA name badge.
  • SAFETY IN NUMBERS: Please walk in groups of two or more whenever you leave the hotel property.
  • EMERGENCY OR MEDICAL EMERGENCY: Please notify the PLMA Registration Desk immediately, in person or by phone via Nick Philip at 317-519-9686. PLMA will summon additional help and provide you with next steps.

Conduct 

All attendees or others who interact with attendees must comply with PLMA’s Code of Conduct posted at PoliciesSome policies are highlighted below but these are not the entirety of the policy or the Code of Conduct. You are encouraged to review the Code of Conduct in its entirety to ensure you and your organization are in compliance during PLMA events. Here are a few key highlights:

  • Anti-Harassment Policy:
    PLMA is dedicated to providing a harassment-free experience for everyone, regardless of gender, gender identity and expression, age, sexual orientation, disability, physical appearance, body size, race, color, ethnicity, political position, or religion.
  • Conference Promotion Policy:
    PLMA recognizes that one of the benefits of a PLMA event is the interaction among the attendees and the open environment provided. It is the intent of PLMA that participants attending PLMA events be allowed to fully participate without outside distraction.
  • Anti-Trust Statement:
    PLMA’s Antitrust guidelines direct all conference participants to avoid discussion of topics or behavior that would result in anticompetitive behavior including: restraint of trade and conspiracies to monopolize, unfair or deceptive business acts or practices, price discriminations, division of markets, allocation of production, imposition of boycotts, and exclusive dealing arrangements.
  • Photographs:
    Video recordings, screenshots, and still shots are taken throughout the event and may be posted afterward as conference resources. By completing registration you agreed to have your image captured and all such images may be used for PLMA promotional purposes. 

Free Time 

You are welcome to conduct your own special events or meetings that do not compete with PLMA’s conference agenda. To make meetings more accessible and still allow registrants to get the most out of the conference’s learning and networking opportunities, PLMA offers the following guidance for hosting sanctioned sponsor or other activities: (please also see the Conference Promotion Policy in the Code of Conduct)

Please schedule your personal and professional meetings and activities either prior to or following PLMA’s scheduled conference programming.

  • Monday, May 5:
    Conference activities are scheduled for 8 to 10 pm
  • Tuesday, May 6 and Wednesday, May 7:
    The conference agenda includes a 90-minute lunch during which food will be served for the first 30 minutes. Free time is available during the last hour until conference sessions resume.
  • Tuesday, May 6:
    The networking reception is scheduled for 90 minutes. Food will be served during the first hour and free time will be available after the first hour.
  • Wednesday, May 7:
    ULME’s Networking Dinner will end at 8 pm. Please plan personal and/or professional activities following the dinner.
  • Thursday, May 8:
    The ULME meeting concludes at 4 pm. Please plan personal and/or professional activities for after 4 pm.

Social Media

PLMA encourages conference sponsors, speakers, and attendees to join our LinkedIn Group for “Flexible Load Management, DR, DERs, and Managed Charging Practitioners” and to post about your conference highlights and participation. Please hashtag conference-related posts with: #Spring25PLMAflm.

If your team would like to make their own posts on their personal LinkedIn pages, please encourage them to also tag these with #Spring25PLMAflm so PLMA can share them with others.

By the way, “flm” suffix stands for “flexible load management” and helps us to distinguish our PLMA from the Package Label Manufacturers Association (also a PLMA). Thank you!

Attendees

The following list includes the position titles and organizations of currently registered load management practitioners as of May 6, 2025.
Organization
Professional Title
1898&Co. Human
257 Co Market Development
A. O. Smith Market Development Manager –
Utilities
A.O. Smith Product Manager
ACEEE
Advanced Energy Senior Engineering Manager
AESP Membership Operations Manager
Alabama Power Company Data Science Manager
Alliant Energy Customer Solutions Specialist II
Ameren Manager Energy Services
Ameren Senior Program Supervisor, Demand
Response
Ameren Program Supervisor
Ameren Program Specialist
Ameren Energy Efficiency Director
Ameren Illinois Engineer
Ameren Missouri Manager, Energy Efficiency &
Demand Response
Analog Devices Senior Director of Ecosystem
Development
Apex Analytics Principal
APS Leader VPP Expansion and Development
APTIM Program Manager
Aquanta CEO
Arizona Public Service Program Manager
Arizona Public Service Supervisor, Customer Technology
Program & Portfolio Mgmt
Arizona Public Service Energy Innovation Analyst •
Program & Portfolio Mgmt
Arizona Public Service -Energy Innovation Analyst Sr •
VPP Expansion & Development
Armada Power President & Chief Commercial
Officer
Armada Power Vice President – Grid Services
Austin Energy Conservation Program Coordinator
Austin Energy Graduate Engineer A
Ava Community Energy Distributed Energy Resources (DERs)
Associate
Ava Community Energy Sr Manager of Local Development
Programs
Avista Data Analyst
Avista Utilities Sr Program Manager
Baltimore Gas and Electric Company Manager, Load Management Programs
Bellawatt Enterprise Account Executive
Berkshire Hathaway Energy Director, Integrated Energy Services
Berkshire Hathaway Energy Director, Customer Solutions
Berkshire Hathaway Energy – MidAmerican Energy Energy Efficiency Manager
Berkshire Hathaway Energy – MidAmerican Energy Sr Energy Efficiency Manager
Berkshire Hathaway Energy – MidAmerican Energy Energy Efficiency Manager
BGE, an Exelon Company Program Manager, Load Management
Bidgely Vice President, Innovation &
Analytics
Bidgely Solutions Consultant, Strategy &
Growth
Bidgely VP of Sales
Budderfly Director, Product Management
Burns & McDonnell Electrical Engineer
Burns & McDonnell Grid Modernization Manager
California Public Utilities Commission Regulatory Analyst in Grid Planning,
Energy Storage and Non-Wires Alternatives
Calpine Community Energy CCA Client Services Manager
Calpine Community Energy VP – Community Energy
Camus Energy CRO
Camus Energy Director, Business Development
Cascade Energy Sr. Director, Business Development
and Innovation
Central Hudson Associate Program Manager
Choice Digital Corp VP, Client Success
Choice Digital Corp Sr. Director, Utility Partnerships
City of Tallahassee Electric & Gas
Utility
Clean Energy and Resource Planning
Manager
CLEAResult Energy Transition Practice Director
CLEAResult Program Manager
CLEAResult Program Manager
CLEAResult VP of Business Development
CLEAResult Director, Distributed Energy
Resources Practice
CLEAResult Business Development Manager
CLEAResult ET Practice Consulting Manager
CLEAResult Director
Commonwealth Edison Director, Strategic Planning and
Innovation
Connected Energy CTO
Connected Energy VP Business Development
Connected Energy CEO
Consolidated Edison Clean Energy Senior Specialist
Consolidated Edison Clean Energy Manager
Consolidated Edison Clean Energy Senior Specialist
Consumers Energy Senior Product Manager
Copeland Utility Program Manager
Copeland Energy & Utility Solutions,
Business Development
Demand Side Analytics Partner
Demand Side Analytics Partner
Derapi, Inc. Founder and President
DNV Energy Services USA Director, Energy Strategy
Dominion Energy DSM Program Manager
DTE Energy Manager – Demand Response
Duke Energy Manager, Residential Demand Response
Duke Energy Solutions Development, Integrated
Grid Strategy & Solutions
Duke Energy Director, Load Management
Duke Energy Senior Solutions Developer
Duke Energy Director – Energy Orchestration
Duke Energy Residential Demand Response,
Products & Services Manager
Duquesne Light Company Sr. Advanced Grid Planning Engineer
E Source Director, Sales Innovation
E Source Research Manager
E Source Analyst
E Source Director of Data Science
E Source Senior Director, Customer Energy
Solutions
E Source Senior Engagement Director
E3 Director
Eaton Demand Response Solutions Engineer
Eaton Regional Lead – Digital Utility
Solutions
Eaton Corporation Business Development Manager
Eaton Corporation Senior Product Manager
ecobee Sales Manager, ecobee Energy
ecobee Sales Manager, ecobee Energy
ecobee Energy Senior Customer Success Manager,
ecobee Energy
ecobee Energy Customer Success Manager, ecobee
Energy
Edge Zero Chief Revenue Officer – North
America
Edge Zero Vice President, Marketing &
Communications
Edo Utility Sales Director
Edo Director, Utility Sales
Edo Co-Founder and Strategy Director
Efficiency Maine Senior Program Manager
Efficiency Vermont Program Manager
Efficiency Vermont Emerging Opportunities Lead
Eguana Technologies Director, Business Development
Eguana Technologies Founder & Chief Operating
Officer
Electric Power Engineers Business Development Associate
Electric Power Engineers Director – Forecasting, Modeling,
and Analytics
Electric Power Engineers Senior Director, Electrification
Strategies and Programs
Electric Power Engineers Director of Grid Modernization
Electric Power Research Institute (EPRI) Program Manager, DER Integration
Electron CCO
Electron Head of Marketing
Elexity Founder and CSO
Energy Solutions Director, Client Relations
Energy Solutions Senior Manager
Energy Solutions Vice President
EnergyHub VP, Utility Sales and Market
Development
EnergyHub Head of Battery
EnergyHub Director, Sales
EnergyHub Uitlity Sales Executive
EnergyHub Senior Product Manager
EnergyHub Strategic Client Success Manager
EnergyHub Senior Marketing Manager, Customer
Lifecycle
EnergyHub Partner Solutions Associate
Enersponse CBDO
Enersponse CAISO Manager
EnerVision Vice President
Enode Customer Success Manager
EPRI Researcher
EPRI Principal Team Leader, Grid Edge
Customer Technologies
Escend Founder
ev.energy Director, Client Solutions
ev.energy Sales Development Representative
Evergy Senior Manager, Distributed Energy
Resources Products & Services
Evergy Product Manager
Evergy Sr Director, Energy Solutions
Evergy Sr. Product Manager
Evergy Director, DSM Products
Evergy Manager – Transportation
Electrification
FlexEnergi Sr Director, Partnerships
FortisAlberta Senior Engineer
Franklin Energy Director of Strategic Growth –
Business Development
Franklin Energy Opportunity Architect
Franklin Energy Senior Manager, Residential Product
Management
GDS Associates, Inc. Managing Director
Generac National Channel Sales Manager
Georgetown University Law Center J.D. Candidate
GridBeyond Business Development Director
GridX, Inc. Senior Director of Rate Design
GridX, Inc. VP of Sales
Guidehouse Director
Guidehouse Associate Director
Holy Cross Energy Distributed Energy Resources
Specialist
Honeywell Sr. Account Manager
Honeywell Smart Energy DER Operations Manager
Honeywell Smart Energy Senior Account Manager
Honeywell Smart Energy U.S. DR Leader
Hoosier Energy Senior Market Value Strategy Analyst
ICF Director
ICF Director, Flexible Load Management
ICF Senior Program Manager, Demand
Response
ICF Senior Account Manager
ICF Principal, Beneficial
Electrification
ICF Senior Manager, Energy Market
Consulting
ICF Director
ICF Manager, Program Operations
ICF Director
ICF Senior Director, Mid-Atlantic
Utility Programs
ICF Director, Rate Marketing
ICF Senior Director
ICF Senior Manager, Energy Modeling and
Simulation
Idaho Power Company Sr. Program Specialist
IGS Energy Commercial Energy Services
IGS Energy Senior Innovation Engineer
IGS Energy Power Supply and Renewables Market
Analyst Manager
Indiana Michigan Power Regulatory Innovations Manager
Innowatts, Inc. Director, Utility Sales
Integrated Home Competition Program Manager
Itron Business Growth Manager
Itron Global Solutions Sales Leader –
DERMS
Itron Director, Services & Delivery –
DEM
Itron Product Marketing Manager
Itron Senior Services Growth Manager – DEM
Itron VP, Sales
Itron Director, Distributed Energy
Management
Johns Hopkins University Recent Graduate, M.S. Energy Policy
and Climate
Kit Carson Electric Cooperative Strategic Energy Consultant
Kitu Systems Senior Advisor
Kraken Technologies Ltd. Energy Markets Manager
Kraken Technologies Ltd. Global Head of Customer Growth
(Flexibility)
Kraken Technologies Ltd. Senior Electrical Design Engineer
Kraken Technologies Ltd. Head of Customer Growth
(Flexibility)
Lawrence Berkeley National Laboratory FLEXLAB Executive Director
Lawrence Berkeley National Laboratory Dr.
LEAP Director of Business Development
LEAP Associate Director, Partner Success
Linden Clean Energy Principal
LUMA Energy Director, DSM
Lunar Energy Head of Markets
Lunar Energy Manager, Commercial Sales
Michaels Energy CEO
Michaels Energy Account Manager
Michaels Energy Director Energy Solutions
Michaels Energy Vice President of Business
Development
Mitsubishi Electric Power Products, Inc. (MEPPI) VP Business Development / Grid Mod
Mysa Director, Energy Policy and Business
Development
Mysa Vice President, Product
Mysa Product Manager, Utility
Initiatives 
Mysa Vice President, Sales &
Marketing
National Grid Manager
National Grid DER Program Manager
National Grid Lead Program Manager
National Renewable Energy Laboratory Technical Lead
NCEMC Demand Response Integrator
New York Power Authority Corporate Strategy Director
Newfoundland Power Manager Energy Solutions
Northeastern REMC Director, Marketing and
Communication
Northwest Energy Efficiency Alliance Sr. Project Coordinator
Northwest Energy Efficiency Alliance Principal, Load Flex Strategy and
Operations
NREL Senior Research Engineer
NRG Sr. Product Manager
NW Natural Peak Load Analyst
NW Natural Senior Economist
OATI Business Development
OATI Senior Account Executive
Octopus Energy, USA Head of Flexibility, North America
Ohm Analytics Senior Policy and Research Analyst
Olivine Vice President, Decarbonization
Solutions
Olivine CTO
Olivine, Inc. CEO
OpenADR Alliance Director, Market Facilitation
Opinion Dynamics Vice President
Opinion Dynamics Director
Opinion Dynamics Senior Vice President
Opinion Dynamics Lead Data Scientist
Optiwatt Inc Chief Commercial Officer
Optiwatt Inc Senior Director, Utility
Partnerships
Oracle Utilities Director, Product Strategy
Oracle Utilities Product Manager
Oracle Utilities Account Executive
Oracle Utilities Opower Solution Consultant
Oracle Utilities Enterprise DERMS Product Architect
Orange and Rockland Utilities Section Manager
Orange and Rockland Utilities Regulatory Support Specialist
Orange and Rockland Utilities Program Administrator
Orange and Rockland Utilities Utilities Specialist
Otter Tail Power Company Customer Technology Specialist
Otter Tail Power Company DSM Administration Supervisor
Pacific Gas and Electric Director, Clean Energy Programs
Pacific Gas and Electric Company Demand Response Program Manager
(Clean Energy Programs)
Pacific Gas and Electric Company Program Manager, Principal
Pacific Gas and Electric Company Expert Program Manager
Pacific Northwest National Lab Senior Technical Advisor
Pentair Pool Program Manager, Energy Initiatives
PEPCO Holdings, an Exelon Company Principal Manager
Piclo Senior DER Manager
Pipes and Wires Consulting President
Polaris Energy Services Chief Product Officer
Portland General Electric Manager, Commercial Offerings
Portland General Electric Flexible Load Customer Programs
Implementation Manager
Portland General Electric Senior Portfolio Commercial Demand
Response Program Manager
Prairie Power, Inc. Senior, Power Supply Analyst
Princeton University PhD Student
PSD VP of Business Development
PSD Sr. Director, Business Development
Public Service Company of Oklahoma Consumer Programs Manager
Puget Sound Energy Manager, Strategic Program
Initiatives
Puget Sound Energy Supervisor
Puget Sound Energy Product Development Manager
Puget Sound Energy Product Development Manager
Qcells Senior Rates and Policy Analyst,
Grid and Energy Services
Qmerit Vice President, Utility Solutions
Qmerit Utility Business Development Lead
Rappahannock Electric Cooperative Distributed Energy Resources
Specialist
Recurve CEO
Recurve Senior Partnership Manager
Recurve Director, Sales
Recurve Chief Commercial Officer (CCO)
Renew Home Utility VPP Delivery
Renew Home Utility VPP Delivery
Renew Home Energy Regulatory Manager
Renew Home Strategic Partnerships
Resideo Grid Services CSM
Resideo Grid Services Business Development
Resideo Grid Services Regional Sales Manager
Resideo Grid Services GM
Resideo Grid Services Commercial Excellence Manager
Resideo Grid Services Vice President, Strategic Planning
and Execution
Resideo Grid Services Account Manager
Resideo Grid Services West Region Account Manager
Resource Innovations Advisory Services Principal
Resource Innovations Product Strategy Principal
Resource Innovations Director, Utility Engagement
Resource Innovations Director, Utility Engagement
Resource Innovations Associate Director
Resource Innovations Solution Delivery Manager
Resource Innovations Solutions Delivery Principal
RMI Associate
RMI Senior Associate
Rypos Business & Technical Development
Manager
Sacramento Municipal Utility District Supervising Principal Engineer,
R&D
Sacramento Municipal Utility District R&D Principal Electrical
Engineer
Sacramento Municipal Utility District Sr. Strategic Business Planner
Sagewell, Inc President
Salt River Project Sr. Product Manager
Salt River Project (SRP) Sr. Product Manager
Schneider Electric Strategic Account Executive
Schneider Electric Business Architect
Scope Services Director, Business
Development/Account Management
Seattle City Light Manager
Seattle City Light Energy Research & Evaluation
Analyst
Seattle City Light Energy Research and Evaluation
Analyst
Seattle City Light Manager
Sense Strategic Partnerships Manager
Shadow Power VP, Grid Services Market Development
Southern California Edison Senior Advisor, Demand Response
Products
Southern California Edison Senior Portfolio Manager, Emerging
Markets and Technology
Southern California Edison Demand Response Program Management,
Senior Manager
Southern California Edison Senior Manager
Span
Sparus Holdings VP Distributive Energy Operations
Steffes Business Development Manager
Steffes Founder & Innovation Advisor
Steffes Business Unit Leader
Steffes Marketing Manager
Tennessee Valley Authority Sr. Program Manager
Threshold Installation & Outreach VP, Business Development
Threshold Installation & Outreach SVP
Tierra Resource Consultants Managing Consultant
Tierra Resource Consultants Director
Tierra Resource Consultants Principal
TRC Project Manager II
TRC Assoc. Director – DR Programs
TRC Engineer III
TRC Companies Senior Consultant
Tri-State Generation and Transmission Association Senior Manager Distributed Energy
Resource Management
Trillium Energy Consulting Founder & Principal
Tucson Electric Power Principal
Tucson Electric Power Principal, Energy Programs
Tucson Electric Power Senior Program Manager for
Residential Energy Efficiency Programs
Uplight Sr. Account Manager
Uplight Sales Development Director
Uplight Senior Event Strategy &
Performance Manager
Uplight Partnerships Manager
Uplight Vice President – Utility Sales
Uplight Sr. Director, DER Partnerships
Utility Energy Services Vice President of Operations
Utility Energy Services SVP, Business Development
Verdant Associates LLC Senior Analyst
Verdant Associates LLC Analyst
Verdant Associates LLC Co-Founder
Vermont Electric Cooperative Innovation and Technology Leader
Virtual Peaker Senior Account Manager
Virtual Peaker Senior Vice President of Client
Solutions
Virtual Peaker Business Development Representative
Virtual Peaker Director of Client Implementation
Vistra Corp Director Product Development
Vistra Corp Manager II Product Management &
Partnerships
Wabash Valley Power Alliance Distributed Energy Resource
Coordinator
Wabash Valley Power Alliance Sr Analyst – Grid Innovation &
Energy Efficiency
WeaveGrid Head of Client Success
WeaveGrid VP, Business Development and Client
Growth
WeaveGrid Senior Advisor
Xcel Energy Sr. Director, Customer Strategy
& Solutions
Xcel Energy Prin Strategy & Planning
Consultant, Integrated System Planning
Xcel Energy Product Portfolio Manager
Xcel Energy Program Manager
Xcel Energy Product Portfolio Manager
PLMA Operations Director
PLMA Sponsorship Manager
PLMA Chief Development Officer
PLMA Executive Director & CEO
PLMA Health & Safety Coordinator
PLMA Resources Manager